Bollywood bombshell Mallika Sherawat, whose fans are waiting eagerly for the release of her new movie Hiss, has reportedly charged a bomb to make a special appearance in Sony Entertainment Television's (SET) popular television game show Dus Ka Dum.
Due to popular public demand, Sony decided to continue the television show, which stars Salman Khan as the host, and to add celeb-quotient to it, the organizers had approached the Kapoor sisters (Karishma and Kareena), who readily agreed to be a part of the show.
The organizers also wanted Bollywood's sexy bombshell Mallika Sherawat to be a part of the show as she is a good friend of Sallu.
However, friendship comes at a cost or so it seemed to SET as Mallika began acting pricey, saying she could not be available for the show as she had a packed schedule.
"But when the organizers persisted, Mallika relented and demanded a whopping Rs.50 lakh as guest appearance. Sony's representatives were shocked but agreed as Mallika is a full entertainment and her appearance would increase the show's ratings," a source close to the development said.
"In the game show she will be talking about her next release, Hissss, which is being directed by Hollywood director Jennifer Lynch," the source said.
As for the Kapoor sisters, the source said, "Both Bebo (Kareena) and Lolo (Karishma) were approached by the channel. Karisma is busy tending to her daughter Samaira and Kareena's occupied with professional commitments, but still the two sisters readily agreed to go on the show because they are fond of Sallu. Both girls have always declined invitations by reality shows earlier to appear together. But for Salman's sake, they made an exception and will appear together in the very first episode of the show (May 30)," the source said.
Meanwhile, Sallu has refused to use his star power to rope in big names for the show as he is reportedly being paid less than last time for hosting the show.
However, Sallu said he has no problems with the producers whatsoever.
"It is true that I had some issues with the producers of the show. I was given big money for the first season but now it is recession time and I have reduced my fees accordingly. There was some initial disagreement about the amount of reduction but now things have been sorted out," Sallu said"The reason I decided to host the second season of Dus Ka Dum is because my fans loved seeing me on the game show last year. I am back by popular demand. If they (fans) wouldn't have liked it, the channel surely would not have come out with the show again and mujhe toh bilkul nahi lete (they wouldn't have taken me)," he said.
However, unlike last time when Sallu took charge of personally inviting celebrities to the game show, this time Sony TV will be responsible.
"The reason why Sony is taking care of the celebrities is that I have been left with a few friends in the industry. There are a few left and I will try to get them on the show," Sallu said.
Sallu also said he has no animosity with Shah Rukh Khan and is ready to welcome him on the show too.
"If Sony wants to bring him (Shah Rukh) then he is more than welcome. It'll be his good fortune if he comes. I don't have a problem with it. It's not a big deal. After all, I'm not getting married to him!!" Sallu said. But personally, Sallu said he would prefer to have guests like Govinda, Sanjay Dutt, Sunny Deol, Dharmendra, Madhuri Dixit and Sridevi on his show.
In the first season of Dus Ka Dum, Sallu had roped in popular celebrities like Deepika Padukone, Ranbir Kapoor, Aamir Khan, Imran Khan, Govinda, Akshay Kumar, Rani Mukherjee and David Dhawan.
Sallu also refused to speak to the media about his professional rivalry with Shah Rukh Khan. "Even if I did (have a problem with Khan), I wouldn't discuss it publicly," he said.
Sallu also lashed out at the media for portraying him as the bad boy of Bollywood. "Celebrities are always in a catch-22 situation. You keep writing false stories and when there is no reaction, the falsehood continues. If you react, more will be written," he said.
Incidentally, Sallu's game show received higher TRP (above 3.5) than that of rival Shah Rukh Khan's Kya Aap Paanchvi Paas Se Tez Hain (about 2.5) and even boosted SET's position in the television pecking order. Not surprisingly, Kya Aap Paanchvi Paas Se Tez Hain will not be having a second season.
Dus Ka Dum also offers the highest cash prize - Rs.10 crore - among all the game shows.So will that mean we will be seeing more of Sallu? "If the response for the second season is good, we will go ahead with the third and fourth season. If fans want I will keep doing more seasons of Dus Ka Dum. I will not get bored of this show because I like it. I like the whole set-up and atmosphere, interaction with the audience and their reactions," he said.
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